Google Analytics is an analytics service provided by Google that tracks and reviews internet site traffic, presently as a platform in the Google Marketing Platform brand. Google Analytics offers you the equipment you want to recognize your customers in a better way. You can then use the business insights to take action, which includes enhancing your internet site, developing tailored targeted audience lists, and more.
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Google Analytics is a free web-based service provided by Google Inc. that tracks and reports website traffic. It uses cookies to track visitor interactions with websites. Cookies are small pieces of data stored on users' computers. For the service to work properly, we need to place some information about your activities on our server.
Google Analytics uses two types of cookies to help us analyze how visitors use our site. First, Google Analytics sets a cookie to remember the device type (desktop/tablet) that you're using. Second, Google Analytics sets a persistent cookie to recognize returning visitors. These cookies don't collect personal information. All information collected by Google Analytics is aggregated and therefore anonymous. If you disable these cookies, you may still browse the site; however, you won't be able to use many features of the site.